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ADOV
Demo: London street at dusk
Demo: London shopfront

A Digital Marketing Agency for UK and Canadian Businesses.

ADOV is a full-service digital marketing agency for businesses in the UK and Canada. We plan, build and run the channels that bring customers in: your website, search, AI search, paid ads, social media and email.

Platforms we work on

We choose platforms by how you'll run them day to day, then connect the tools you already use for payments, email, ads and tracking.

By category

  • A laptop showing an online checkout form

    Stores and checkouts that take payment in pounds, Canadian dollars and wherever else you ship.

    • Shopify
    • Shopify Plus
    • WooCommerce
    • BigCommerce
    • Stripe
    • PayPal
  • A developer coding in front of several monitors

    The stack that suits how you'll run the site: a CMS your team can edit and hosting that stays fast.

    • Next.js
    • React
    • WordPress
    • Webflow
    • Framer
    • Sanity
    • Contentful
    • Vercel
  • A phone showing a social media profile beside a laptop

    Ads and email run from one plan, with tracking that shows what each channel actually sells.

    • Google Ads
    • Meta Ads
    • TikTok Ads
    • LinkedIn Ads
    • Klaviyo
    • Mailchimp
    • HubSpot
  • A laptop showing an analytics dashboard

    Measurement set up properly, then used to decide what to fix and what to build next.

    • Google Analytics 4
    • Search Console
    • Semrush
    • Ahrefs
    • Hotjar
  • A desk with a laptop and monitors open in design software

    Design in Figma with you in the file, and projects kept moving on a shared board.

    • Figma
    • Notion
    • Zapier

How we work

A clear path from first conversation to steady growth.

Three colleagues sketching ideas on a whiteboard

Discover

We learn your business, your customers and what success looks like in revenue, not vanity numbers.

  • A written project brief
  • Competitor and audience review
  • Goals tied to revenue
  • Three colleagues sketching ideas on a whiteboard

    Discover

    We learn your business, your customers and what success looks like in revenue, not vanity numbers.

    • A written project brief
    • Competitor and audience review
    • Goals tied to revenue
  • Design sketches beside a tablet showing a layout

    Plan

    We map the strategy and choose the channels most likely to move your results, then agree the budget and timeline in writing.

    • A channel plan
    • Budget and timeline in writing
    • A measurement plan
  • Code installing dependencies in a terminal

    Build

    We create the website, store, campaigns and content, with regular check-ins so you always know where things stand.

    • Website or store
    • Campaigns and content
    • A weekly written update
  • A hand holding a phone, checking an app

    Launch

    We go live with tracking in place from day one, so every channel is measured from the start.

    • Tracking on every channel
    • A planned launch day
    • Training for your team
  • Charts on a tablet in a workspace

    Grow

    We review results monthly, double down on what works and cut what doesn't.

    • A monthly plain-English report
    • Improvements in priority order
    • A plan for next month

Where we work

Industries we work with

Every sector sells differently. We start from how your customers buy, then plan the whole marketing system around it.

What's holding your marketing back?

Most businesses don't have a single marketing problem. They have channels that don't talk to each other. Not sure which of these is yours? We'll review your website for free and tell you.

Get a free website audit

The site may look fine but not tell visitors what to do next, or not reach the people searching for what you offer. We rebuild the pages around the questions buyers ask, then connect them to search and ads so the right people arrive.

  • A clear offer and call to action on every page
  • Forms and booking that work properly on a phone
  • Tracking that shows which pages bring in enquiries
Read about web design

Shoppers leave when a store is slow, vague about delivery or awkward at checkout. We find where they drop off and fix it, then run the marketing and email that bring them back.

  • Faster product and collection pages
  • Delivery, returns and pricing shown before checkout
  • Abandoned basket and post-purchase emails
Read about Shopify and ecommerce

Most sites have technical problems and thin pages holding them back. We fix the foundations, then build pages for the searches your customers actually make.

  • A technical audit, then the fixes
  • Pages planned around real search terms
  • Google Business Profile set up and kept current
Read about SEO

Buyers now ask AI before they search. 53% of UK people say they often see AI summaries in search results, and 33% of Canadian internet users used generative AI tools in the past year. These tools quote sources they can read and trust. We make your site one of them.

  • Direct answers to the questions buyers ask
  • Schema for your services, FAQs and organisation
  • Consistent facts about your business across the web
Read about AI search optimisation

Costs rise, tracking is unreliable and clicks land on a page that doesn't answer the question. We fix the tracking first, then rebuild the campaigns around the searches closest to a sale.

  • Calls, forms and sales tracked to each campaign
  • Campaigns built around buying intent
  • A landing page for every campaign
Read about PPC and paid ads

When every channel describes you differently, customers can't tell what you offer or why to choose you. We agree your positioning, messaging and tone first, so the website, ads, social and email all say the same thing.

  • Positioning and key messages in writing
  • A tone of voice your team can follow
  • A plan for using it across every channel
Read about brand strategy and messaging

Why businesses choose ADOV

  • One team, the whole picture

    Web, search, ads, social and email are planned and run together, not split across four freelancers.

  • Built around revenue

    We measure enquiries, sales and repeat orders, not just traffic or follower counts.

  • Plain-English reporting

    A monthly summary of what worked, what didn't and what we're doing next.

  • A named lead

    One point of contact from the first call through to every monthly review.

  • Ownership stays with you

    You own your accounts, designs, code, content and data. There is no lock-in.

  • Two markets, one standard

    Clients in the UK and Canada get the same team, process and reporting, with calls booked in their working hours.

Questions, answered

We plan and run the channels that bring customers to your business and keep them buying. That includes your website, search visibility, paid advertising, social media, email, and the strategy that connects them.

No. Websites are one part of what we do. Most clients work with us on several services at once, because the channels get stronger when they're planned together. You can also start with a single service and add others later.

Website projects start from £1,500 (CAD $2,000). Ongoing marketing services such as SEO, paid ads, social and email start from £2,500 a month (CAD $3,000 a month). Final cost is confirmed in your proposal after a discovery call.

Paid ads can produce enquiries within days of launch. Technical SEO and profile fixes usually show results within weeks. Organic search growth and social following typically take several months of consistent work.

Yes. You receive a monthly, plain-English report covering the metrics we agreed at the start, including enquiries, calls and sales where tracking allows.

Calls are booked in your time zone: GMT/BST for UK clients, ET, MT or PT for Canadian clients. You get one point of contact, a shared project board and a written update every week. Quotes are fixed, in pounds or Canadian dollars.

Yes. We work with businesses across the UK and Canada.

Shopify for ecommerce, WordPress for sites your team edits often, and Next.js when you need speed or complex integrations. For marketing we run Google Ads, Meta, LinkedIn and Klaviyo, among others. We'll recommend the right mix in discovery and explain why.

Yes. If the foundations are sound, we'll improve what you have. A free website audit is a good place to start: we'll look at the site and the marketing around it, and tell you what's worth keeping and what's holding you back.

Tell us about your project

A few details help us come to the first call prepared. We'll reply by email to find a time that suits you.

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